Pricing

Three packages, real numbers, and a fixed quote in writing before any work starts.

Starter

For a business that just needs to be findable and contactable.

from $890 + GST

  • Up to 5 pages
  • A design of your own, drawn from scratch
  • Opens in about a second on a phone
  • Enquiries straight to your inbox
  • Found on Google, Business Profile included
  • Easy to use for older and disabled customers
Get a price for a Starter site

Business + AI

For a business drowning in enquiries, half of which are junk.

from $2,490 + GST

  • Everything in Business
  • One of the four AI jobs set up and tested, then $69 + GST a month to run
  • A plain guide, and a hand getting started if you want one
  • Care plan included for twelve months
Talk about adding AI

Care plan: optional, cancel any time

Hosting, your domain renewal, the security padlock, nightly backups, keeping everything up to date, and up to 30 minutes of small text or photo changes a month. Anything bigger gets quoted first. Without it you're welcome to look after the site yourself. It's yours either way.

$49/month + GST

Prices are shown before GST, the way most trade quotes are, and they're a starting point for a site that size. Your written quote spells out the GST and the total, so you'll know the figure that actually leaves your account before you agree to anything. It doesn't move once we have.

What moves the price

The “from” figures are the starting point for a site of that size. Two things push a quote above them, and I’ll tell you which apply before you commit:

  • Page count. A five-page site for a sole trader and a forty-page site for a clinic with eight practitioners are not the same job.
  • Extra features. Online bookings, a shop, a customer login, or connecting to a system you already use.

Two things that don’t change the price, because people assume they will: photography advice, and getting your Google Business Profile set up. Both are included.

What you pay, and when

Half to start, half when the site goes live. No deposit is taken until you’ve seen a written quote and a design you’re happy with.

The care plan is included for the first three months on Business and the first twelve on Business + AI. After that it’s $49 a month plus GST, month to month, and you can stop it whenever you like.

AI extras are $390 plus GST to set up, which falls in the same half-and-half split as the site, and $69 plus GST a month to run from the day it goes live. That monthly is the AI usage itself plus keeping it working as the models underneath it change. It’s month to month too.

Every figure on this page is before GST, and your written quote spells out the GST and the total. If you’re registered for GST yourself, my invoice is a tax invoice, so you claim that GST portion straight back and the real cost to you is the number you see here.

If you get to the design stage and decide it isn’t for you, you don’t owe me anything. Making something you don’t want doesn’t help either of us.

Optional Extras

AI, in plain English

Four jobs your website can do while you're on the job: sorting the real enquiries from the junk, answering someone who writes to you at nine at night, asking happy customers for a Google review, and drafting your monthly email. Each is $390 + GST to set up, then $69 + GST a month to run, and none of them send anything to a customer without you seeing it first.

Before you ask

The questions everyone asks

Do I actually own the site?

Yes. The domain is registered in your name, and you get every login on the day it goes live. If you ever leave, you take the whole site with you and I'll help you move it.

Am I locked into a contract?

No. The care plan is month to month and you can stop it whenever you like. There's no exit fee and nothing is held hostage.

Why is this so much cheaper than a Melbourne agency?

No office in the CBD, no account managers, no sales team taking a cut. You deal with me from the first chat to the day it goes live. The work is the same; the overheads aren't.

What if I need changes later?

Small day-to-day changes, like a new price or your Christmas hours, you make yourself in a couple of minutes. If you'd rather I did it, the care plan covers up to 30 minutes of small text and photo changes a month. Email me and they're usually done that day. Anything bigger gets quoted before I start, so you'll never get a surprise invoice.

Will it show up on Google?

It's set up for that from day one. Your pages are written around the words your customers actually type, like "physio Sunbury" rather than "wellness solutions", and your free Google Business Profile gets sorted at the same time. There's no monthly SEO fee, and no promise you'll be number one by Friday, because nobody honest can promise that.

Can older customers and people with a disability use it?

Yes, and it's worth caring about. Big clear text, enough contrast to read on a phone in the sun, buttons you can hit with a thumb, and it reads out properly for someone who can't see the screen. About one Australian in five has a disability. Most local sites shut them out without meaning to, and they ring the business whose site they could actually use.

Why do the AI extras cost a monthly fee?

Because they cost money every month to keep running. Every enquiry your site reads, sorts or answers is a charge on my account, and the models underneath them change often enough that someone has to watch it and fix it when it drifts. The $69 a month covers both, it's month to month, and you can stop it whenever you like.

How long does it take?

Two to three weeks for most sites, from our first chat to going live. The slow part is almost always gathering photos and words, so I'll help you with that instead of waiting.

Do I have to be technical to run it?

No. If you can write an email, you can update the site. Posting news, changing a price or swapping a photo takes a couple of minutes, and there's a short written guide for the rest. Everything behind the scenes, the hosting, the backups, the security and the updates, is handled for you. You never have to think about any of it.

Do you only work in Sunbury?

Sunbury first, but I look after businesses across Diggers Rest, Bulla, Gisborne, Riddells Creek, Romsey and the Macedon Ranges, all within about half an hour of Sunbury.

Want a number for your business?

Tell me roughly what you need and I'll come back with a fixed quote: usually the same day.